News Articles Grouped by Tag

FDA public hearing on social media and internet - step up to the plate Med Info!

14 11 2009

How can pharmaceutical companies engage with doctors or patients in an ethical, responsible and compliant way using the Internet and Social Media (Facebook, Twitter, Sermo, websites etc)? For 2 days, the FDA heard representations from all the key stakeholders. But what does it mean for Medical Information folks? They even got a mention in the final presentation by Freda Lewis-Hall, Chief Medical Officer at Pfizer.

Read more »

---

Web 2.0. How to reach the doctors that reps can’t reach; Sermo.com

05 03 2009

How can Web 2.0 be used in our interactions with physicians and patients? How Sermo.com could deliver new customers, channels and great insights to our products and customer needs. Plus an overview on Web 2.0 by Andrew Smith, Registrat.

Read more »

---