News Articles Grouped by Tag
DIA 2012 US Med Comms Workshop (includes FDA Off-label Information)
04 03 2012
So what’s on the program for the DIA Med Comms 2012 workshop in Orlando, Florida this week (March 5-7)? The FDA off-label dissemination of information draft guidelines are a hot topic. But there’s much more: contact centers, compliance, multiple channels, globalisation and digital tools.
Global Domination - or is it?
12 10 2011
Just how can you make globalisation work for Medical Information? BMS, GSK and Genzyme show us how they leverage their organisational structures. DIA Medical Information & Communications track, Clinical Forum 2011
Peter's Practical Words of Wisdom on Project Management
17 10 2010
Peter Nacke’s words of wisdom in successfully establishing a Global Medical Information function. His project team chose, installed and validated a Global Medical Information system in just 4 months! Peter shares his top 7 tips for getting a project done. DIA European Medical Information & Communications conference 2010, Lisbon.
How our customers perceive our services
18 03 2010
What interviews with 60 HCPs told us. What we’re doing right and how we can better. Bottom line actions to improve their perception of our service quality and value. A Medical Information Market Research Survey. Presented by Leena Jindia, Tibotec.
It has come to my attention...
16 03 2010
Any conference that starts off with a lawyers view of Medical Communications has got to be worth attending. How do they view our uncertain landscape with the government changes starting to bite in? And what about social media? Savour, Imposter or False Dawn? The top 3 lessons I got from the first day of the 2010 US Med Comms workshop were….
DIA Med Comms US Workshop 2010. My top topics.
14 03 2010
Find out what topics I’ve chosen to blog about from the 2010 DIA Med Comms workshop. Held in beautiful Phoenix, Arizona (anywhere with heat and sun looks good to a frozen European), the 3 day programme includes talks on social media, the death of the Medical Letter, contact centers (from Turmoil to Triumph), globalisation in practice, quality/compliance and Medical Science Liaisons. And that’s just some of the great programme!
What the busy Medical Information Manager needs to know - highlights from DIA EU conference
22 10 2009
Would the double hit of the economic crisis and killer workloads hold back directors and managers attending the 2009 DIA European Medical Information & Communications conference? No way! When times get tough, we need to communicate more, meet face to face more, listen more.
Globalisation in Medical Communications. DIA US Med Comms 2009
19 03 2009
Globalisation (or at least regionalisation) of medical information departments is a growing trend in the pharmaceutical industry. Drivers, challenges, organisational models and critical success factors making it all possible are described, based on the experiences of the 3 speakers, Dan Kates, Gilead; Tom Gesell, Novartis and Sharon Leighton. From the Globalization session at the recent DIA US Med Comms workshop.
Medical Communications over the years. DIA US Med Comms 2009
19 03 2009
Chuck Depew, gsk, reflected on how medical information has changed over the past 20 years that the DIA US Medical Communications workshop has been running. The hot topics seem to be the same: comparing service dimensions and solving management problems, legal and regulatory issues, how technology can be a tool and career advancement in medical communications. However more recent challenges include Medical Science Liaisons – friend or foe, globalisation, e-everything and scientific publications.
Outsource or Off-shore – the choice is yours!
10 03 2009
Experiences of off-shoring part of the Pfizer US medical information service to customer contact center to India. A presentation at the DIA 2009 US Med Comms Workshop.
Web 2.0. How to reach the doctors that reps can’t reach; Sermo.com
05 03 2009
How can Web 2.0 be used in our interactions with physicians and patients? How Sermo.com could deliver new customers, channels and great insights to our products and customer needs. Plus an overview on Web 2.0 by Andrew Smith, Registrat.
Medical Communications in the US - DIA 09
02 03 2009
An overview of the programme from the DIA Medical Communications 20th Annual Workshop from Hilton Head Island, South Carolina. March 2009
Is English language material really acceptable to non-UK European HCPs?
26 11 2008
How acceptable is material written in English for European healthcare professionals outside of the UK and Ireland? Sabine Lischka-Wittmann, LillyGmbH, researched the question for German customers. There were some suprises… Form the DIA Medical Information & Communications conference Ljubljana 2008
The quality of our expectations determines the quality of our actions. DIA 2008
26 10 2008
What does quality management in medical information mean? Lillian Auberson, Actelion, explained how quality is managed through policies, defined processes and customer review. And a new talking point – should enquiry responses use colour to highlight key information? From the DIA Medical Information & Communications conference Ljubljana 2008.
Managing in Challenging Times. DIA 2008
26 10 2008
Managing resource in a downturn or rapid expansion can cause similar challenges. Some practical ways to help managers in these turbulent times are mentioned. Based on the presentation by Sharon Leighton at the DIA Medical Information & Communications conference, Ljubljana 2008
Pitfalls & Practice of Outsourcing. DIA 2008
26 10 2008
Sophie Graham-Godet from Accenture gave a comprehensive overview of outsourcing in in general and how it applies to medical information in the pharmaceutical industry. From the DIA Medical Information & Communciations conference Ljubljana 2008
The Informed Patient - change or no change? DIA 2008
26 10 2008
Despite the delay to the publication of the EU Commission’s Pharmaceutical Package which includes proposals for improving information for patients across Europe, Paul Woods from AstraZeneca & Co Chair for the EFPIA Informed Patient Task Force gave an outline of the issues and possible measures to be taken. DIA Medical Information & Communications conference, Ljubljana 2008
From Russia, with love. DIA 2008
20 10 2008
Schools for patients, reps with medical degrees and supporting a country with 12 time zones. Just some of the challenges for medical information in Central & Eastern Europe. Running a regional call centre is an alternative organisational model but it’s not without some challenges.
Medical Information across Europe - A survey. DIA 2008
20 10 2008
Just how different is medical information in the different European countries? What are the issues that medical information managers facing today, that keeps them awake at night? Are there success stories that we can share within our community?
These were just some of the questions that were answered in a Pan-European survey I ran in collaboration with Janet Davies, International Medical Information Manager at Gilead. Report from day 1 at the DIA Clinical Forum, Medical Information & Communications track, Ljubljana October 2008
Six Sigma – a mindset not just a toolkit. DIA US 2008
30 06 2008
How Six Sigma can be used in Medical Information to improve efficiencies and effectiveness.
Tapping into the informal organisation. DIA US 2008
12 03 2008
How to tap into the informal organisation to improve communication, get things done and transform teams. DIA Medical Communications conference – session review March 2008
Crucial Conversations. DIA US 2008
12 03 2008
Crucial conversations. How to have those difficult conversations at work or at home without it all going terribly wrong. Short workshop at the DIA Med Comms Conference March 2008
Got to keep the customer satisfied. DIA US 2008
12 03 2008
Listening to healthcare professional and patient customers – identifying their needs, promoting the value of the Voice of the Customer (VOC) and measuring customer satisfaction effectively. Part 3 DIA Medical Communications Conference review. How to measure customer satisfaction and bring the voice of the customer to your company
Managing Contact Centers – DIA US 2008
11 03 2008
Managing contact centers & IVR programmes. How you can control and manage call centres and develop Interactive Voice Response (IVR) self-service programmes. Part 2. Meeting review of DIA Medical Communications Conference March 2008, Florida, US.
“It all starts and ends with a patient” DIA US 2008
11 03 2008
Health Literacy and its importance in effective patient communications. Part 1. Meeting review of DIA Medical Communications Conference March 2008, Florida, US.
Global & regional collaborations plus technology. DIA 2007
20 10 2007
“Asking is the beginning of receiving. Make sure you
don’t go to the ocean with a teaspoon…”
Jim Rohn (thanks to Alexander Bedenkov, Schering Plough)
Could the programme for day two live up to the high standards and inspiring presentations set by day one? You bet!
Overview, Regulations, Guidelines & Patient Communications DIA 2007
19 10 2007
Best practice in medical information, providing a service in Central Eastern Europe, regulations update, communicating with patients & asking your customers what they think – standards in med info. DIA Medical Information & Communications workshop Madrid 2007.
